Tag: Brand Identity

THE LEGAL RISKS OF USING SIMILAR LOGOS AND BRAND COLORS

Brand identity plays a vital role in business success, but using similar logos and brand colors to an existing company can lead to...

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Trademarks and the Food Industry: Protecting Product Na...

Trademarks play a critical role in the food industry by protecting brand identity, preventing consumer confusion, and fostering tr...

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Trademark Registration in Ajmer – A Complete Guide by S...

Get hassle-free trademark registration in Ajmer with expert legal assistance. Secure your brand name, logo, and identity with our ...

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Overcoming Hurdles: Common Challenges Faced by Indian S...

The startup ecosystem in India drives innovation and contributes significantly to economic growth. However, many startups overlook...

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YATRI E-RICKSHAW VS SAKSHAM TRADING COMPANY, ANALYSIS O...

The Delhi High Court recently granted an ex-parte ad interim injunction in favor of YC Electric Vehicles, restraining Saksham Trad...

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Arbitrary Adoption in Trademark Law

Arbitrary trademarks utilize common words or symbols with no logical connection to the goods or services they represent. This dist...

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In Trademark Act : Trade Dress Protection in India: Cea...

Trade dress refers to the overall appearance and presentation of a product, including its design, packaging, shape, color, and eve...

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TRADEMARKING SLOGANS and  CATCHPHRASES

This blog delves into the nuances of trademarking slogans and catchphrases, crucial elements in a brand's identity and marketing s...

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TRADEMARK PROTECTING TRADE DRESS:  BEYOND LOGOS AND NAM...

In today's visually-driven marketplace, trade dress—encompassing the overall appearance of products and packaging—plays a crucial ...

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Trademark Objection Under Trademark Act 1999

Trademark objections are a critical part of the trademark registration process in India under the Trademark Act, 1999. Raised duri...

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Secondary meaning / acquired distinctiveness as criteri...

Businesses are granted exclusive rights to their distinctive identifiers, such as names, emblems, or logos, through trademark prot...

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RIGHTS OF A TRADEMARK HOLDER

A trademark is a vital asset that provides businesses with a distinct identity in the marketplace by distinguishing their goods or...

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